Cortex Companion
Import audience signals before Cortex builds your persona.
Import public audience signals from Amazon reviews and Reddit communities into Cortex.
Step 1
Connect Cortex Companion
Sign in with your NexGen account and pair Cortex Companion via the connect page.
Step 2
Choose a Cortex project
Select the project where your Amazon or Reddit research should be imported.
Step 3
Visit real conversations
Go to subreddits, Reddit threads, or Amazon review pages where your audience is already talking.
Step 4
Preview signals
Refresh preview in the extension to see importable reviews and conversations before sending.
Step 5
Import to Cortex
Send audience signals into your selected Cortex project for persona research.
Step 6
Build with enough signal
For accurate personas, import a broad mix of pain points, objections, and buying intent.
Better input = sharper personas
- Import a broad mix of reviews and community conversations.
- Include pain points, objections, alternatives, outcomes, and emotional language.
- Prefer real discussions over generic summaries.
- Use multiple threads or products when possible.
- Skip irrelevant or spammy comments.
Need install steps? See the extension setup guide.