Cortex Companion

Import audience signals before Cortex builds your persona.

Import public audience signals from Amazon reviews and Reddit communities into Cortex.

  1. Step 1

    Connect Cortex Companion

    Sign in with your NexGen account and pair Cortex Companion via the connect page.

  2. Step 2

    Choose a Cortex project

    Select the project where your Amazon or Reddit research should be imported.

  3. Step 3

    Visit real conversations

    Go to subreddits, Reddit threads, or Amazon review pages where your audience is already talking.

  4. Step 4

    Preview signals

    Refresh preview in the extension to see importable reviews and conversations before sending.

  5. Step 5

    Import to Cortex

    Send audience signals into your selected Cortex project for persona research.

  6. Step 6

    Build with enough signal

    For accurate personas, import a broad mix of pain points, objections, and buying intent.

Better input = sharper personas

  • Import a broad mix of reviews and community conversations.
  • Include pain points, objections, alternatives, outcomes, and emotional language.
  • Prefer real discussions over generic summaries.
  • Use multiple threads or products when possible.
  • Skip irrelevant or spammy comments.

Need install steps? See the extension setup guide.